APA Style

Kim W, Chan, Renee Mauborgne. (2015). Blue ocean strategy : how to create uncontested market space and make the competition irrelevant . United States: Harvard Business School Publishing.

Chicago Style

Kim W, Chan, Renee Mauborgne. Blue ocean strategy : how to create uncontested market space and make the competition irrelevant. United States: Harvard Business School Publishing, 2015. Text.

MLA Style

Kim W, Chan, Renee Mauborgne. Blue ocean strategy : how to create uncontested market space and make the competition irrelevant. United States: Harvard Business School Publishing, 2015. Text.

Turabian Style

Kim W, Chan, Renee Mauborgne. Blue ocean strategy : how to create uncontested market space and make the competition irrelevant. United States: Harvard Business School Publishing, 2015. Print.